Updated Jul 5, 2000
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Hogan? Hogan? Who’s Hogan?


BY JOHN DERR

This story is from the book "Don’t Forget to Wind the Clock: Stories of Golf and Life," by John Derr, former head of the CBS radio and TV sports networks, who lives in Pinehurst.

From 1903 until 1951 every noted professional golfer in America included the North and South Open on his tournament schedule. It was truly a happening that no one dared miss.

For one thing, it was played on a great course: No. 2, designed by Donald Ross, who won that 1903 event. For another, there was no hotel bill to pay. All contestants were guests of the Carolina Hotel.

And while the purse was meager, even by the standards of that day, the top eight finishers could count on winning gas money to get back to their club jobs up North.

In 1940 one of those hunting gas money was Ben Hogan.

He had almost tapped out in Florida and was about to accept an offer from Henry Picard for fluid for his Ford.

Hogan had never won an individual PGA event, and here he was taking on Picard, Sarazen, Horton Smith, Hagen, Nelson, Demaret, Mangrum and the local favorite, Sam Snead.

For much of the way Snead led, but he faltered near the end.

When the last putt dropped, it was the small, dark-haired Texan who posted the lowest score. Victory at last. Pinehurst had become his favorite tournament, course and village.

After I watched the finish at 18, I left immediately for Greensboro, 75 miles away, to handle the office duties at the sports desk of The Greensboro Daily News.

Laurence Leonard, our golf expert, would write the story and send it up by Western Union. His report arrived and was sent to the composing room while I prepared the headline to go over the story.

The headline:

HOGAN CAPTURES NORTH-SOUTH OPEN.

We waited for the presses to roll out the first edition. When we heard the hum of the big press it was the signal to go grab an early copy and check to see if there were errors.

I took one glance and screamed: "Stop the press!"

The headline:

HAGEN CAPTURES NORTH-SOUTH OPEN.

You should know that the body of the story had been set in type by an operator on a linotype machine. At another machine another workman assembled the 48-point eight-column headline.

He had no knowledge of the contents of the story that would appear under the headline. He didn’t need to. All he needed to know was to follow the copy he’d been given.

"Hey," I screamed, "can’t you read English?" Having retrieved the original copy, I waved it in his face and told him it should read HOGAN, not HAGEN.

His only comment: "Who’s Hogan?"

He soon became familiar with Hogan in headlines.

Hogan followed that first-ever solo win at Pinehurst with a victory at Greensboro, went to Asheville the next week and won there — three in a row. Hogan had scored the Carolina Slam, the PGA Slam — Pinehurst, Greensboro, Asheville.

I made sure Hogan never saw the Hagen headline.

Nor heard about that question: Who’s Hogan?

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